Indeed, AddBike is positioned as a designer and manufacturer of innovative and modular accessories for bicycles, in the form of kits for cyclists, but also components for bicycle manufacturers wishing to offer a cargo solution. Our ambition: to lift the brakes that stop the daily use of the bicycle. What we want to do: invent tomorrow’s cycling mobility.ĪddBike participates in the development of the bicycle as a means of transportation, by offering innovative and adapted accessories both to accomplished cyclists and to families looking for alternative means of daily transportation. It is becoming the obvious solution for the journeys of many city dwellers: a driver of social ties, economy, ecology, well-being… Many families are now turning to the cargo alternative to travel together on a daily basis. This long road allowed us to anticipate the world of cycling, the technical knowledge it involved, and the expectations of our customers. From prototype to prototype, the first version was finalised in 2015 and the first series entered the market in May 2017. That’s also why we took the long road to designing our perfect AddBike. What we wanted was something concrete and well done: something adapted to families on a daily basis. Beyond convincing the incubators and our customers by the strength of our innovation and design, it was above all necessary to find competent partners with real cycling knowledge who were motivated as we are by cycling AND by the project. The rest of the story is something else entirely.In 2015, the bicycle was not the most obvious means of daily travel. The concept of the “augmented bike” was born! So, since 2015, AddBike has been creating, manufacturing and marketing products to promote cycling mobility for everyone! The idea is simple: to offer an accessory that allows you to keep your bike while adapting it to your needs. The market did not meet his needs, so he decided to found AddBike and launched this innovative concept. Existing solutions for families were expensive, cumbersome, and required the purchase of a new bicycle. Our adbikes and adbike billboards will easily convert brand awareness into consumer behavior.Ĭheck out our long-range adbikes for sale HERE.Renaud Colin was looking for a practical and modular solution to transport his two children by bike. This way the brand awareness will be naturally reinforced. This multiplying effect of snapshot of the live image promoted on the ad trailer in motion will make audience instantly connecting both images. Simply displaying an advertising trailer easy to be assembled and disassembled carrying the same format of you ad as in the other media channels. Multiply the effect of other media by reinforcing the message over a longer period through advertising bike trailers.The adbike or advertising bike trailer can be put in motion wherever the message needs to be spread, at anytime of the day, by bikers hired for specific campaign or simply by employees on adbikes on their way to work, given the increasing number of people who chose the bicycle as their main mean of transportation. Reach mass audiences or target specific ones with a desired frequency.You don’t have to worry about the high cost of online media advertising or static billboards. Simply attaching an ad trailer to your bike, you can promote your new business before opening or teasing campaigns. Launch a brand or build brand awareness cost-effectively.Which is why we created a brand new series of long-range adbikes for sale. Since our brain has evolved to pick up and react to spontaneous stimuli, this means a message displayed on an adbike is ten times more likely to be noticed than a TV commercial or a traditional static billboard advertising. So it’s time to turn back to traditional offline advertising – especially with one that can keep up with your target audience. We’re also less exposed to traditional media such as television, newspapers and magazines and much of our time away from home is spent commuting. With people spending up to 70% of their time away from home, especially during the work week, adbike advertising is an effective way to get your message across to the general public. This human-powered advertising medium is gaining popularity all around the world. Advertising on bicycle advertising trailers, or adbikes, as they are informally called, is one of the newest, most cost-effective and eco-friendly ways to get the word out about a business, a product launch, a special event or a fair.
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